If you’ve been an evidence-based investor for a while, you know the drill. You’ve already built a low-cost, globally diversified portfolio to help you achieve your personal goals. You’ve done so by tilting your portfolio toward or away from empirically-tested long-term sources of expected returns – and their risks. When those risks arise, if your goals haven’t changed, neither should your portfolio.

Are your investments liquid or illiquid? When a holding is liquid, you can sell it for a fair price whenever the market in which it trades is open for business. If it’s illiquid, you can’t.

Cash and cash equivalents (such as bank accounts and T-Bills) are the most liquid assets of all. At any time, you can typically find somebody who will gladly give you something worthwhile in exchange for your cash.

At the other end of the spectrum, some investments are highly illiquid, which means your ability to trade in and out of them whenever you please is limited.

Asset allocation is ingrained in how we manage our clients’ investment portfolios. But what exactly does it mean?

Whether they call it ethical investing or sustainable investing, a growing number of investors are concerned with “doing well by doing good.” Historically, investors who were philanthropically inclined had little choice but to seek financial returns through traditional investing, while separately expressing personal values by donating to charities.

If there’s one trait most of us share, it’s a desire to make the world a better place. No wonder there’s so much interest in sustainable investing. Who wouldn’t want to try to earn decent if not stellar returns, while contributing to the greater good?